The Taiwanese company HTC created their new 7 Mozart with higher quality than usual. It also has a new operating system to run it. Discover the features of the HTC 7 Mozart here in this snappy article.

The HTC engineers created the 7 Mozart with a unibody construction. The back of the handset shows an assymetrical construction with a mix of aluminum and plastic. Some could call it “artsy”. The size is not too large for a pocket or purse. The 3.7 inch screen is nearly fully featured with an acceleromter and proximity sensor. There is no Swype input and no manual keyboard for the 7 Mozart.

Looking on the inside, there is a fast one gigahertz processor made by the popular chip company Qualcomm. This is accompanied by 576 megabytes of RAM and 512 of ROM. All the former features help to give the HTC 7 Mozart speedy operation while opening and closing programs or during navigation. Internal memory is rated for eight gigabytes. There is no external storage available, that is, no MicroSD card slot.

One of the strong points of the HTC 7 Mozart is its camera. It is eight megapixels in power. It was given a Xenon flash instead of a LED style. This is superior to LED for taking photographs. There is also geo tagging, auto focus, face detection and video. The camera is competent enough to support high definition video in 720p format. The only problem will be getting those videos to other places, since there is no MicroSD card slot and no HDMI connector on the 7 Mozart.

The new Windows Phone 7 mobile operating system is running the HTC 7 Mozart. This is a redo of the older 6.5.3 and provides a hub connection system for easier navigation. It supports social networking sites as well as the regular Microsoft browser and word processing documents. Bing maps are included for free. Look for HTC 7 Mozart deals in Europe on the Orange network.

While it may sound like some top secret plan to create super weapons, Project JAL is actually Orange Mobile’s new plan to develop an Android smart phone that carries their brand. Overall, the new handset design is not bad, it looks a lot like the ZTE Blade –for good reason too; apparently the phone will be manufactured by ZTE.

In terms of specs, the Project JAL: handset will definitely be a low end device. The most important factor is that the phone still sports very practical specs. If all you need to have is a decent smart phone that comes with all the basic features but is still friendly to the budget, then this is going to be a great start.

Of course, price is going to be the big determining factor here. And with estimates on the handset ranging from 100 to only 150 GBP, it is likely that this phone will get plenty of basic 2G users to shift up to 3G.

The screen is a nice big 3.5 inch OLED display –which is already quite big for this kind of handset. No QWERTY keyboard means that the virtual touch screen keyboard will be the main user interface and of course, the screen follows WGA standards (this means viewing content on landscape mode is going to be quite a familiar experience for existing smart phone users).

Other features will include GPS (expect location based apps and features), Bluetooth, WiFi, and of course, access to the Android Market and possibly, Orange’s own app store as well.

Switching over to Orange Mobile may not be such a great plan for some, but for those who want to try out something new and are having their current contracts expire in the next few months, this is a great smart phone and network to switch to.

If there is one thing that has not changed, it is the basic concepts of marketing: “know your market, know how to get them to buy what you have”.

Thus, there is a never ending need for surveys and studies to determine market trends and social preferences. In a recent study that was held by Orange Mobile, they have found out that there is a significant difference in the purchasing and phone usage habits of men and women on the internet.

The biggest result of the study is that men are the largest market for video content downloads. This means that we can expect to see more videos being made available on the iPlayer, MSN Player and more that are catered to the preferences of men. This also means that men’s products are more likely to need advertisements that place them alongside video content or are part of the streaming data. This is also why content such as sports videos are such big hits, because the larger percentage of video content buyers are men.

Women on the other hand spend more time online communicating with friends and contacts. Whether just by sending messages or sending images, women find it a more productive use of their time. This means that preference based text ads that appear in email clients and other services will more likely be tuned to female users than men.

In terms of games, both men and women are avid players and download game content for their smart phones. Men are seen to be more likely to download games that require real time focus and immediate round conclusions or stages. Women on the other hand prefer games that require less activity such as the Sims or Monopoly.

Read more about the differences of men and women’s preferences at Softpedia.

If having to check your tweets manually is a hassle on your mobile phone, then perhaps you would enjoy receiving the latest tweets from your friends via text. This is the new feature being offered by Orange Mobile UK to its subscribers. The feature will allow users to receive tweets on a real time basis in order to keep up to date with their accounts.

Orange UK and Twitter has also made it possible to control the flow of incoming tweets through scheduled Tweet download times (if you so prefer) and through filtering which Twitter contacts’ Tweets would make it to your mobile phone. These features are particularly useful for people who receive hundreds of Tweets each day. Aside from receiving Tweets, users can also send their own Tweets via text as well uploading images on their mobile phone.

This tie up is based on linking a user’s account on Orange World. To access this service, Orange Mobile subscribers simply need to open Orange World on their handsets. Orange World is a unique service that connects MySpace, Twitter, Facebook and other social networking accounts to your mobile phone account. Orange World creates customized feeds that allow users to instantly see the latest highlights and updates from their contacts on different networks without having to manually sign in to each account.

Twitter is a major social networking site that uses micro blogging –short 140 character posts. Members of Twitter can easily make and send Tweets to all their friends and contacts online with short one or two liners that allows for a quick and casual conversation. Twitter is currently among the top 50 most accessed websites in the world. As of the time of writing, Twitter has “raised over 57 Million US Dollars from venture capitalists” –according to Wikipedia. Modern usage of Twitter has a broad range as it has been used for communication, campaigns, awareness programs, propaganda and more.